How does JAX Hub work?

City of Jacksonville

JAX Hub is made possible through the support of Mayor Donna Deegan and the City of Jacksonville. As the region’s consolidated government, Jacksonville plays a central role in advancing economic opportunity and community development across Northeast Florida. It drives business growth, attracts private investment, and creates jobs by fostering a competitive, business-friendly environment.

Through strategic partnerships, workforce development, and targeted support for both emerging and established companies, the City is committed to ensuring long-term prosperity and resilience for all who live and work in the region.

L Marks

L Marks is the market leader in corporate innovation, trusted by many of the world’s most well-respected brands to identify, validate, and implement transformative solutions. As the innovation partner behind JAX Hub, L Marks brings over a decade of experience designing and delivering 110+ award-winning innovation programs across Europe, North America, and Asia.

Through its global network spanning more than 80 countries, L Marks discovers over 10,000 startups and scaleups annually and has enabled nearly 500 to pilot with corporate partners, achieving an industry-leading deployment rate of 78%. L Marks alumni have collectively raised over $6.8 billion in venture funding.

With a proven model that delivers measurable business outcomes and unlocks growth for innovators, L Marks is the engine to power JAX Hub and strengthen Jacksonville’s position as a global center for financial innovation.

Paysafe

With its North American headquarters in Jacksonville, Paysafe is a leading payments platform with an extensive track record of serving merchants and consumers in the global entertainment sectors. Its core purpose is to enable businesses and consumers to connect and transact seamlessly through industry-leading capabilities in payment processing, digital wallet, and online cash solutions. With 29 years of online payment experience, an annualized transactional volume of $152 billion in 2024, and approximately 3,000 employees located in 12+ countries, Paysafe connects businesses and consumers across 260 payment types in 48 currencies around the world. Delivered through an integrated platform, Paysafe solutions are geared toward mobile-initiated transactions, real-time analytics and the convergence between brick-and-mortar and online payments. Their partnership in JAX Hub reflects a shared belief in the power of innovation to grow industries and communities.

University of North Florida

The University of North Florida (UNF) is a leading public university in Jacksonville, dedicated to preparing students for high-impact careers across key industries. Based in Jacksonville, UNF plays a central role in developing the region’s future workforce. As part of JAX Hub, UNF provides student talent and research support throughout the lab process, helping develop the next generation of fintech professionals and strengthening the local innovation ecosystem.

JAX USA

JAXUSA Partnership is the regional economic development arm of JAX Chamber, focused on attracting and expanding business in Northeast Florida. Covering seven counties, JAXUSA works with companies and site selectors to provide market data, site selection assistance, workforce support, and connections to local resources.

Department for Business and Trade

The UK Department for Business and Trade (DBT) supports economic growth by championing British businesses at home and abroad. As part of a Memorandum of Understanding aimed at deepening economic ties between the UK and Florida, DBT helped establish the UK–Florida fintech corridor, laying the groundwork for JAX Hub.